Setting a price for my prints is tricky. Lots of things play a part in my decisions. On the one hand, I would like for as many people as possible to be able to afford and enjoy my photography, so that means pricing it as low as possible. On the other hand, I use very high quality equipment and materials, so that means that, unless I choose to lose money with selling prints, they cannot be priced below a certain level. To make my prints I spend money on travel, camera, lenses, other equipment, insurance, computer, laptop, storage, software, printer, ink (to replace all 12 cartridges costs me over £700!), paper, canvas, acid free mounts, mount cutter, postage, etc. The other factor is the time it takes to create the best print possible.
I researched the prices charged by other photographers using similar quality materials and having thought about this for a while I decided I had to increase the prices of my prints. The new prices will be:
- 20 x 30 cm print – £39
- 30 x 45 cm print – £59
- 40 x 60 cm print – £79
- 20 x 60 cm print – £59
- 30 x 90 cm print – £89
For printing on canvas add £15
The good news is that these increases will not be effective immediately. You have the chance to buy prints at the old price until the end of February!